We have just completed working with the folks at 180LA on the new Pepsi campaign. We saw the whole production and musical process through from beginning to end. We sourced David Bowie’s ‘Heroes’ to be re-imagined in this context in Rio. Production, arrangement and sound design by Luis Almau and Peter Raeburn. Further sound design by Henning Knoepfel. The film was directed by Johan Renck through Reset.
In addition to the TVC, there is also an Interactive experience where users can unlock new opportunities. Follow the link below…